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Innovation of High Visibility Clothing
Ellison
2016-05-09 10:05:53
The high-visibility clothing market is highly commoditized, with a high degree of competition resulting in price pressures. For more than two decades, engineering and construction companies have enforced the use of high-visibility jackets and trousers to ensure maximum safety of their work force. Traditional high-visibility clothing uses either glass bead tapes or prismatic tapes which have reflective properties.
An ideal solution would be the manufacture of high-visibility clothing which would function equally well in both daylight and under dark conditions. While the designing of such innovative clothing that addresses customers’ pain points is a challenge for personal protective equipment (PPE) manufacturing companies, they also need to comply with the strict standards to ensure the delivery of high-quality products with superior performance.